March 2012

Kickstarter Update #6: Realms Unreel, from Ava to Zeke

March 19, 2012

Before Ian and I met for our official Kickstarter project kickoff in February, we agreed to a bit of pre-illustration homework. It was slightly ambitious homework, perhaps; we each wanted to identify a sequence of scenes from Realms Unreel that captured the entire story (350+ pages of narrative) in just a handful of images. When [...]

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Facebook ads for self-published book promotion

March 10, 2012

In terms of exposure, no self-promotion effort I’ve tried so far has even come close to the Facebook ad campaign. Here are the numbers. Between February 23rd and March 10th … 2,750,762 unique Facebook users saw one of my Realms Unreel ads ⬇ 23,212 unique Facebook users clicked on one of my Realms Unreel ads ⬇ [...]

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Realms Unreel Kickstarter Case Study

March 10, 2012

[AA's note: Pardon the third-person POV. This is a case study my friend Diana Kimball wrote based on information I gave her about the Realms Unreel Kickstarter project I'm running in collaboration with my friend Ian Steplowski.] Realms Unreel: A Fiction Project by Audrey Auden On December 5, 2011, Audrey Auden stepped away from her [...]

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150 minutes a day

March 10, 2012

In November 2010, after years of trying and failing to finish my first novel, my writing had come to a standstill. Perfectionism, outsized expectations, lack of discipline — there was plenty of blame to go around. So I started over. I decided that finishing an awful novel would be far better than never finishing anything [...]

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How I reached my first 5,000 readers

March 10, 2012

Some time in the last week, the five thousandth copy of Realms Unreel found its way into the hands of my five thousandth reader. Here’s a timeline of my readership growth. November 2010 through October 2011 — 9 readers Over the year I spent writing Realms Unreel, six beta readers and three freelance editors read the [...]

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